Star Wars Battlefront To Be A More Accessible Shooter
Star Wars Battlefront is another shooter due out in the build-up to the always-packed holiday period, but EA aren’t worried that it’s going to be lost in the sea of other releases in the near vicinity.
Instead, the huge games publisher is anticipating the game to be well-received by two comparatively niche groups, who may not have an interest in the Call of Duty or Rainbow Six side of 2015’s holiday period.
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While speaking about the company’s latest earnings report, EA CEO Andrew Wilson spoke about the audiences the game seemed to be reaching in the build-up to its launch:
“Anecdotally, what we have seen is that Star Wars Battlefront is bringing in two groups that are very important groups to us,” said Wilson.
“One are gamers that have lapsed, traditionally who have been big gamers in the past and maybe haven’t played for a while, and [Battlefront’s beta has] certainly been a catalyst for those people to come back into the gaming universe as it relates to console. And two, onboarding a new younger age demographic.”
EA believe that the mass appeal of a Star Wars-themed shooter will be enough to bring many players disillusioned with gaming back into the fold, even if only fleetingly. Star Wars Battlefront also offers younger players a more familiar, less gore-driven entry point into shooters — which may be important to parents more controlling of their children’s gaming habits.
Star Wars Battlefront releases on November 20 for PlayStation 4, Xbox One and PC.