Apple’s 2013 App Store Sales Shows That Mobile Is No Joke

With a figure that’s in the billions, Apple’s App Store has definitely solidified the idea of a mobile market. Although Apple App Store customers forked out billions throughout the year purchases, December alone saw 10% of sales.

A total of $10 billion was spent in the store over the 12 months of 2013. December, the holiday month that saw people with more time for games and applications–as well as a bit of extra money to spend, saw customers spend $1 billion alone on applications.

“We’d like to thank our customers for making 2013 the best year ever for the App Store,” said Apple’s senior vice president of Internet Software and Services Eddy Cue.

“The line-up of apps for the holiday season was astonishing and we look forward to seeing what developers create in 2014.”

Apple’s biggest hits for the year included Heads Up, Impossible Road, Candy Crush Saga, Puzzles & Dragons, Minecraft, QuizUp and Clumsy Ninja.

While Apple only has a portion of the market share for mobile, and sales of $10 billion, it will be interesting to see how Android’s sales, and others, will collectively create a holistic estimate of the size of the mobile market. Remember that some videogames sold upwards of $1 billion within their first weeks, and while mobile might not be as big as conventional gaming just yet, this $10 billion figure is only from one company involved.

Growth for 2014 is going to be exciting to watch.

Name: Dean Oberholzer
Location: Cape Town
Position: Editor

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