Microsoft Has Zero Regrets About The Whole 180
To say it’s been a busy few months for Microsoft would be a complete understatement. The software giant has been hard at work prepping their new console, the Xbox One, ahead of its recently revealed November release date, a process which has seen numerous and drastic changes. In fact, one could easily say the console first revealed is very, very different to the one we have coming now, and Microsoft says they’re not unhappy about any of the backtracking.
Speaking with MCV in a recent interview, Xbox Europe VP Chris Lewis spoke about the initial though process behind the Xbox One’s original policies, and how the company quickly reacted to criticism, resulting in numerous policy changes in the months after the initial reveal.
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“… we remain true to our vision that we want to be wherever our consumers want us to be. We think that digital consumption patterns will change and grow over time. We think that the Cloud gives you a level of sophistication, depth and breadth that people can only dream of. And overtime more people will embrace that.
That said, we want to offer consumers choice, including physical discs and being able to do all the things that they want with those physical discs. We want to be available in any format that our consumers are looking for. We’ve always been very committed to consumer choice.”
“As a business, the minute we don’t listen to our customers attentively, and adapt and react in an appropriate way, then we would be in a dangerous place,”
“I love the fact that we are reactive and agile in that way. We remain true to our vision – digitally and physically – and we are genuinely in an enviable position versus anyone else in being able to deliver that. I wouldn’t trade places with anybody.”
The policy reversals have been met with a mixed reception, which to me makes no fucking sense because nearly everyone and their puppy was complaining about the initial policies in the first place. So what, they have bad policies and they’re not allowed to change them? Grow the hell up, seriously.
Personally ranting aside, Lewis also assured fans that the release of new hardware will in no way affect production of the Xbox 360, and those looking to still buy into the current-gen console will still be able to pick one up worldwide for a long time.