EA Now Offering Full Refunds On Origin
Well now, there really isn’t anything bad I can say about Origin now. Well, not today at the very least. This morning, ahead of their press conference at Gamescom, EA have announced that they will begin a full refund program on Origin, starting today, allowing customers to get paid back in full if unsatisfied with a purchase via the digital distribution service.
The announcement came out of nowhere, with EA detailing an incredibly fair system that will go live today.
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‘The Origin Great Game Guarantee’ will offer a full refund to PC and Mac customers dissatisfied with any EA game within 24 hours of launching it, within seven days from purchase, or within the first seven days after the game’s release date if you pre-ordered it, whichever comes first.
The refund process is apparently really simple as well. Just open up your purchase history, click on the refund button next to the game you’d like to return, answer a few questions and that’s that. You’ll likely receive your money back within a day or two, but the idea of allowing customers to get refunds on digital goods is a new one, and something that even the likes of Steam has been cautious to implement.
So does that mean Origin has something over Steam? Well, yes, actually it does. Although this system is restricted to EA games at the moment, the publisher has promised to expand it in the near future, with some talking to the publishers of third-party titles need to take place beforehand. The initial launch will only be available in 20 countries, but every Origin service worldwide will be covered before the end of September, according to the official website.
Could you imagine what a difference this would have made during the SimCity launch earlier this year, where customers forcibly found ways to get themselves refunds on a game that was broken at launch. It’s truly empowering for the consumer, and something I’d like to see implements in other distribution services. Come on Steam, you’ve actually got some catching up to do for once.