Ubisoft’s CEO Doesn’t Think That Next-Generation Is The Last-Generation
In a cunning show of bravery, Ubisoft CEO Yves Guillemot has stepped up and said that he does not believe that the Xbox One and PlayStation 4 will mark the end of an era. Guillemot does not think that this is the ‘beginning of the end,’ so to speak.
“I still think it is not the last generation, because the manufacturers want a way to control their platform and the machine is the best way to have a specific access to that,” said the Ubisoft CEO in an interview.
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Guillemot has previously noted that he was quite concerned over the life-cycle of the current generation consoles. He often said that publishers were unwilling to take risks as the years went on. We also know that the later years were the more technologically advanced years, when publishers could have done great things.
Risk, though. That bastard, right?
With newer consoles on the way, the company’s CEO is excited about the opportunities that await. Publishers, Ubisoft included, will finally be able to take risks–as they have about 10 years to work with, apparently.
However, when will they take these risks, once many gamers adopt the new technology, or from the get go? That’s another consideration–or excuse?
Regardless of my thoughts, though, Guillemot is positive about the future. “What I’m happy with is, because we’ve been waiting for a long time, if we really come with high quality games then the public will come very quickly to buy them. So we will see a big increase in the market.
“I think that the cloud is going to change a few things,” he added. “Now with cloud and the increase of bandwidth we should have the possibility to increase the quality of games a lot over the next few years. But I think five years is the right timing for it.
“If we can take advantage of the quality those machines bring, and if we can spend money, then I think we can make the business grow very fast.”