ASUS Shows Its New Graphics Card Cooler At Computex 2013
It’s a tad late, mainly because I kind of forgot that Computex 2013 had already started on the 4th of June. That, and I just finished thawing out from the cold. I digress though.
Let’s begin with a thing of epic beauty and engineering: the ASUS ROG Poseidon.
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The Poseidon is a hybrid air and water cooling device, where this particular unit is bolted onto Nvidia’s recently released GTX 770. The aftermarket cooler is meant to cool the current high-end 7-Series range that will support the gaming enthusiast brand of ASUS: the Republic of Gamers (ROG).
Its name, Poseidon, aptly fits the function of the card. For those unaware, Poseidon is the mythical Greek God who controls the oceans, where this proverbial god-amongst-coolers controls the water that cools.
As you can see from the colour scheme of red and black, the cooler and the card it’s strapped to will fit nicely on any ROG branded board from ASUS. A nice touch to all of this is the pulsing red ROG log on the top of the card. This lights up whenever the card has some electron juice, similar the arrangement on ASUS’ MATRIX line-up. It’s just a little something extra to look at when peering through the chassis side-window.
The new cooler is a hybrid cooler, and this means that it’s capable of keeping temperatures in check without getting wet by using air-cooling. One can either make use of the CoolTech fan designed by ASUS, or one can turn off the fan for less noise and add the card to a custom water cooling loop.
For the best performance, though, one can run the card using both air- and water-cooling, for maximum cooling. I’m glad ASUS allowed this kind of operation, because hopefully it is aimed at cooling a factory overclock. But, if not, then one can just overclock privately as the cooling block adequately covers all the important bits, like memory, VRMs and, undoubtedly, the GPU core.
There is no local price mentioned, and that is not surprising since it was only announced a few days ago. However, be expected to pay a hefty ransom for cards carrying the ROG Poseidon cooler.