Tomb Raider Had The Best Launch Of 2013 So Far
On its own, that’s not really all too surprising. Aside from BioShock Infinite, Tomb Raider is perhaps the biggest release and certainly the best game of the year so far. What does make it interesting is the fact that it didn’t meet Square Enix’s projected sales expectations. I will rage about this soon but first the good news.
Not only has Tomb Raider has the biggest release, in terms of sales, for 2013 but it also has the biggest start in the franchise’s 17 year history. I’m not sure whether that’s accounting for the growth of the industry, inflation etc but it certainly makes for a great statistic.
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“It’s been the biggest week one sales in franchise history, and we’re only a few weeks into that launch right now, and it’s been the biggest opening so far in 2013,” said Crystal Dynamics boss Darrell Gallagher at the Tomb Raider panel at GDC. “So, we’re happy with the outcome. It’s certainly in a place where we feel like we’re on the road to achieving everything we wanted to.”
Despite all this, Square Enix CEO Yoichi Wada recently stepped down because of the poor sales performances of the company’s IP’s. Tomb Raider, Hitman: Absolution and Sleeping Dogs had such poor sales figures in terms of what was expected of them and yet none of those games actually sold badly.
I was going to rage about how Square Enix is clearly doing something wrong but Cavie did that quite well already so I’ll just hand over to him.